Starting a small business in 2025 can be one of the most rewarding and lucrative decisions you make. With technological advancements, changing consumer behaviors, and growing demand in various industries, now is the perfect time to launch a profitable venture. Whether you’re looking for a home-based business, an online startup, or a service-based opportunity, this list of 50 small business ideas will provide inspiration and guidance to get started.
What to Consider Before Starting a Business
Before diving into a business venture, it’s essential to consider several factors to ensure success. Here are some key elements to think about before starting your entrepreneurial journey:
1. Market Demand & Industry Trends
One of the most important factors in starting a successful business is ensuring that there is a demand for your product or service. Conduct thorough market research to identify gaps in the industry, assess consumer needs, and determine your potential customer base. Understanding current trends—such as AI integration, sustainability, and remote services—can also help you choose a business idea with long-term potential.
2. Investment & Startup Costs
Every business requires some level of investment, whether it’s for tools, equipment, website setup, or marketing. Determine your initial budget and explore funding options like personal savings, small business loans, crowdfunding, or investors. Choosing a business model that aligns with your financial capacity will reduce risk and increase your chances of success.
3. Skills & Expertise
Successful entrepreneurs leverage their skills and expertise when launching a business. Assess your strengths and determine if you need additional training or certifications before starting. If you’re venturing into a new industry, consider online courses, mentorship programs, or partnering with experienced professionals to build credibility and competence.
4. Legal & Administrative Considerations
Starting a business involves legal responsibilities, such as registering your business, obtaining licenses and permits, and understanding tax obligations. Research the legal requirements in your state or country to ensure compliance. Consulting with a business attorney or accountant can help you navigate these complexities.
5. Profitability & Scalability
Not all business ideas are equally profitable or scalable. Some businesses generate quick income but have limited growth potential, while others require a longer investment period but offer substantial long-term returns. Choose a business that aligns with your financial goals and long-term vision. Consider how you can scale the business over time through automation, outsourcing, or expansion.
6. Marketing & Customer Acquisition
A great business idea is only as good as its ability to attract customers. Develop a marketing strategy that includes digital marketing, social media, SEO, and paid advertising. Identify your target audience and determine how you will reach them effectively. Understanding the fundamentals of branding, content marketing, and customer engagement will set you apart from competitors.
7. Work-Life Balance & Commitment
Entrepreneurship requires dedication, time, and perseverance. Consider how much time you can realistically commit to your business while balancing personal and family responsibilities. Many startups require long hours and persistence in the early stages, so it’s important to be prepared for the journey ahead.
By considering these factors, you’ll be better equipped to choose a business idea that aligns with your skills, financial situation, and lifestyle goals. Now, let’s explore the top 50 small business ideas you can launch in 2025!
Online & Digital Businesses
1. AI Chatbot Consulting
As businesses increasingly rely on automation, AI chatbots have become essential for customer service, lead generation, and sales. As an AI chatbot consultant, you can help companies integrate chatbot solutions like ManyChat, Drift, or custom AI bots tailored to their needs. This business requires expertise in AI tools, chatbot platforms, and customer engagement strategies. You can offer services such as bot setup, customization, optimization, and ongoing maintenance.
2. SEO Consulting & Services
Every business wants to rank higher on Google, which makes SEO services in high demand. If you have expertise in search engine optimization, you can help clients with keyword research, on-page SEO, link building, technical SEO, and local SEO strategies. With businesses focusing on online presence more than ever, SEO consultants can command high fees, making it a lucrative opportunity.
3. E-commerce Store
Starting an online store has never been easier with platforms like Shopify, WooCommerce, and Etsy. You can sell anything from niche products, handmade goods, or print-on-demand merchandise. To succeed, focus on a profitable niche, optimize your store for conversions, and leverage digital marketing strategies like email marketing and social media ads to drive sales.
4. Dropshipping Business
Dropshipping allows entrepreneurs to sell products without holding inventory. You partner with suppliers who handle fulfillment while you focus on marketing and customer service. Popular niches include pet products, gadgets, home decor, and health & wellness items. With a strategic approach to finding trending products and optimizing your store, this can be a low-cost, high-reward business.
5. Affiliate Marketing
Affiliate marketing involves promoting products or services and earning a commission for each sale made through your referral links. You can start a blog, YouTube channel, or social media account focusing on a niche like tech, beauty, or fitness and recommend products. By mastering SEO and content marketing, you can generate passive income over time.
6. Social Media Management
Businesses need a strong online presence, but many lack the time or expertise to manage their social media accounts. As a social media manager, you can help brands grow on platforms like Instagram, TikTok, LinkedIn, and Facebook by creating content, engaging with audiences, and running ad campaigns. This business is scalable, allowing you to manage multiple clients and build a team as demand grows.
7. YouTube Content Creation
YouTube offers endless opportunities for content creators to monetize their expertise. Whether you create tech reviews, educational content, fitness tutorials, or business advice, you can generate revenue through ads, sponsorships, memberships, and affiliate marketing. With consistent effort and quality content, this can become a highly profitable venture.
8. Online Course Creation
If you have expertise in a specific field, creating and selling online courses can be a great way to monetize your knowledge. Platforms like Udemy, Teachable, and Kajabi allow you to reach a global audience. Topics such as digital marketing, coding, personal finance, and fitness are in high demand. High-quality courses can generate passive income for years.
9. Print-on-Demand Business
Print-on-demand allows you to sell custom-designed products like t-shirts, mugs, and posters without holding inventory. Companies like Printful and Printify integrate with Shopify, making it easy to sell unique designs. By focusing on a specific niche and leveraging social media marketing, you can create a strong brand and generate consistent sales.
10. App or Software Development
With the rise of mobile and web applications, businesses are looking for custom software solutions. If you have coding skills, you can develop SaaS (Software-as-a-Service) products, mobile apps, or web applications. This business can be highly profitable, especially if you focus on solving a specific problem in industries like healthcare, finance, or education.
Financial & Consulting Services
11. Tax Preparation & Bookkeeping
Tax preparation and bookkeeping services are in high demand, especially among small businesses, freelancers, and entrepreneurs. Many business owners struggle with tax compliance and accounting, creating an opportunity for professionals who can assist with tax filings, financial record-keeping, and expense tracking. If you have an accounting background or are willing to become certified in tax preparation, this business can be highly lucrative. You can offer year-round bookkeeping services and specialize in tax season assistance, helping businesses maximize deductions and stay compliant with regulations.
12. Credit Repair Services
Credit scores impact everything from loan approvals to interest rates, and many people need help improving their credit history. By launching a credit repair service, you can help individuals dispute inaccurate information, negotiate with creditors, and develop personalized plans to rebuild credit scores. This business requires knowledge of credit laws and financial regulations, but with proper certification and compliance, it can be a high-income industry. You can offer one-on-one consultations, subscription-based credit monitoring services, or even online credit education courses.
13. Personal Finance Coaching
Financial literacy is more important than ever, and many individuals are looking for guidance on budgeting, saving, investing, and debt management. As a personal finance coach, you can work with clients to set financial goals, create spending plans, and provide actionable strategies to build wealth. This business can be conducted through online consultations, workshops, or digital courses. By leveraging content marketing and social media, you can establish yourself as an expert and attract clients looking for financial empowerment.
14. Business Consulting
Many small and medium-sized businesses need expert advice to improve operations, marketing, and overall strategy. If you have experience in business development, sales, or operations, you can offer consulting services tailored to a specific niche. Whether you specialize in digital marketing, customer retention, automation, or startup growth strategies, business consulting can be a high-ticket service. Consultants can work remotely, making this a flexible and scalable business model.
15. Virtual Assistant Services
With more entrepreneurs and businesses operating remotely, virtual assistants (VAs) are in high demand. As a VA, you can provide administrative support, including email management, appointment scheduling, data entry, customer service, and even social media management. The advantage of this business is that it requires minimal startup costs and can be scaled by hiring a team to handle multiple clients. Many VAs work with executives, online coaches, and small business owners, making it a versatile and in-demand career option.
Home-Based & Local Service Businesses
16. Home Cleaning Services
Home cleaning services are always in demand, making this a profitable and scalable business. With an increasing focus on cleanliness and hygiene, homeowners and renters seek reliable cleaning professionals for routine maintenance, deep cleaning, and move-in/move-out services. Specializing in eco-friendly or non-toxic cleaning solutions can help you stand out in the market. You can start small by offering services yourself and expand by hiring additional staff as your client base grows.
17. Mobile Car Detailing
A mobile car detailing business offers convenience to car owners by providing cleaning, polishing, and protective coatings directly at their home or office. Many busy professionals prefer mobile detailing over visiting a car wash, making it a lucrative niche. Offering premium packages that include ceramic coatings, interior steam cleaning, and paint correction can help increase your revenue. With minimal startup costs for cleaning supplies and equipment, this business can generate a strong return on investment.
18. Handyman Services
If you have experience in home repairs and maintenance, starting a handyman business can be a great way to earn steady income. Services such as furniture assembly, minor plumbing repairs, painting, drywall patching, and general maintenance are always in demand. This business requires basic tools, transportation, and a strong network of referrals. You can offer subscription-based maintenance plans for homeowners or rental property owners to ensure repeat business.
19. Lawn Care & Landscaping
Lawn care and landscaping services provide an opportunity to earn consistent income, especially in suburban areas. Services can include mowing, hedge trimming, seasonal cleanups, fertilization, and custom landscaping designs. Homeowners and businesses alike need regular lawn maintenance, and you can expand into additional services like irrigation system installation, tree trimming, or outdoor lighting. This business can be seasonal in some regions, but offering snow removal in the winter can help maintain year-round revenue.
20. Pet Grooming & Walking
With pet ownership at an all-time high, mobile pet grooming and walking services are thriving industries. Many pet owners are willing to pay for high-quality grooming services, including nail trimming, bathing, and fur styling. You can operate from a home-based salon or provide mobile grooming services to clients’ homes. Additionally, dog walking services cater to busy professionals who need reliable daily exercise for their pets. Offering package deals and monthly memberships can help build a steady customer base.
Health, Wellness & Beauty Businesses
21. Online Fitness Coaching
The demand for fitness coaching has skyrocketed, especially with the rise of virtual training programs. As an online fitness coach, you can offer personalized workout plans, live training sessions, and nutrition advice to clients worldwide. You can specialize in specific areas such as weight loss, strength training, yoga, or functional fitness. Utilizing social media platforms like Instagram, YouTube, and TikTok can help you attract a broader audience. Offering tiered membership plans or digital fitness courses can also generate passive income.
22. Organic Skincare Line
Consumers are becoming increasingly aware of the ingredients in their skincare products, making organic and natural skincare a booming industry. If you have a passion for skincare and formulation, you can create and sell organic products such as facial oils, body scrubs, or natural soaps. Selling through your own e-commerce store, marketplaces like Etsy, or local farmer’s markets can help you establish your brand. Leveraging influencer marketing and providing product education can also increase brand awareness and trust.
23. Meal Prep & Delivery
Healthy eating is a priority for many people, but busy lifestyles make meal prepping difficult. A meal prep and delivery business provides a convenient solution by offering pre-packaged, nutritious meals tailored to dietary preferences such as keto, vegan, or high-protein diets. You can start locally by targeting fitness enthusiasts, working professionals, and health-conscious individuals. A subscription-based model can ensure recurring revenue and customer loyalty.
24. Mental Health Coaching
The conversation around mental health has gained more importance in recent years, leading to increased demand for mental health coaching. As a mental health coach, you can help clients manage stress, build resilience, and improve their mindset through one-on-one coaching sessions, workshops, and online courses. While this does not replace therapy or counseling, it provides support for individuals looking to develop healthier habits. Establishing a strong online presence through social media and content marketing can help attract clients.
25. Massage Therapy Business
Massage therapy services are sought after by individuals looking to relieve stress, recover from injuries, or improve overall well-being. You can start a home-based massage studio or offer mobile massage services to clients at their homes or offices. Specializing in therapeutic massages, sports recovery, or deep tissue massage can help you stand out in the market. Offering corporate wellness packages to businesses can also be a profitable expansion strategy.
Tech & Innovation Startups
26. AI-Powered Copywriting Services
With businesses relying more on content marketing, AI-powered copywriting is becoming a valuable service. AI tools like ChatGPT and Jasper can help create high-quality content efficiently, but businesses still need experts to refine and optimize AI-generated copy. As an AI copywriting specialist, you can assist with blog posts, website content, ad copy, and email marketing. Offering SEO-optimized writing and content strategy consulting can help set your services apart.
27. Cybersecurity Consulting
As businesses move more operations online, cybersecurity threats have increased. Many small businesses lack the resources to hire full-time security experts, making cybersecurity consulting a profitable niche. As a consultant, you can help businesses implement security measures, conduct vulnerability assessments, and train employees on best practices. Certifications like Certified Ethical Hacker (CEH) or Certified Information Systems Security Professional (CISSP) can boost your credibility in this industry.
28. 3D Printing Services
3D printing technology has revolutionized industries from healthcare to manufacturing. If you invest in a quality 3D printer, you can offer services such as prototyping, custom parts production, or personalized product creation. Niche markets like jewelry design, dental prosthetics, or industrial prototyping present significant opportunities. By marketing your services to businesses, hobbyists, and startups, you can build a profitable and innovative business.
29. Smart Home Installation
Smart home technology is becoming a standard feature in modern homes. Homeowners are looking for professionals to install smart security systems, lighting automation, and voice-controlled devices. If you have technical skills, you can offer smart home installation services, including configuring systems like Google Nest, Ring, and Amazon Alexa. You can target homeowners, property managers, and real estate developers looking to integrate smart solutions into their properties.
30. NFT & Digital Art Creation
Non-fungible tokens (NFTs) and digital art continue to be profitable markets for creators and entrepreneurs. Whether you’re an artist, a blockchain enthusiast, or a marketer, there are various ways to enter this space. You can create and sell NFT artwork, provide NFT marketing services, or help businesses develop branded NFT collections. Understanding blockchain technology and smart contracts can give you an edge in this emerging industry.
Eco-Friendly & Sustainability Businesses
31. Sustainable Fashion Brand
Sustainable fashion is gaining momentum as consumers become more conscious of their environmental impact. Launching a sustainable fashion brand means using eco-friendly materials, ethical production methods, and sustainable supply chains. You can design and sell clothing made from organic cotton, recycled fabrics, or biodegradable materials. Partnering with fair-trade manufacturers and promoting slow fashion principles can help set your brand apart. E-commerce and social media marketing are essential to reach eco-conscious customers.
32. Solar Panel Installation & Consulting
As renewable energy becomes a priority, solar panel installation is a booming industry. Homeowners and businesses are looking for cost-effective ways to reduce energy bills and minimize their carbon footprint. If you have expertise in electrical systems and energy efficiency, you can start a solar panel installation business. Alternatively, offering consulting services to guide property owners on solar incentives, financing options, and energy savings can be another lucrative approach.
33. Zero-Waste Product Store
A zero-waste store sells products designed to reduce single-use plastics and promote sustainability. Items like reusable straws, biodegradable packaging, compostable kitchenware, and refillable household goods are becoming increasingly popular. You can open a physical store, operate an online shop, or even launch a subscription box service focused on sustainable living. Partnering with eco-friendly brands and educating customers about waste reduction can strengthen your brand’s credibility.
34. Electric Bike Rentals
With urban areas shifting toward green transportation, an electric bike (e-bike) rental business can thrive. Tourists, city dwellers, and commuters are looking for convenient and eco-friendly transportation options. You can set up rental stations in high-traffic areas or offer a mobile rental service where customers book e-bikes through an app. Providing guided eco-tours in scenic areas can also be an added revenue stream. Maintenance services and long-term rental subscriptions can further increase profitability.
35. Composting & Recycling Services
Many households and businesses want to reduce waste but lack the means to do so efficiently. Starting a composting service can help customers recycle organic waste into nutrient-rich compost, which can be sold to gardeners and farmers. Similarly, a specialized recycling service that collects hard-to-recycle items like electronics, batteries, or textiles can serve an essential niche. Partnering with local municipalities and businesses can provide long-term contracts and consistent revenue.
Creative & Handmade Businesses
36. Graphic Design Services
Graphic design is a crucial component of branding, marketing, and digital presence for businesses of all sizes. If you have a talent for visual design, you can start a freelance graphic design business creating logos, social media graphics, website elements, and marketing materials. Tools like Adobe Illustrator, Canva, and Figma make it easier to deliver high-quality designs. You can market your services on freelance platforms like Fiverr and Upwork or establish a portfolio website to attract direct clients. As demand grows, you can expand into offering branding packages and social media templates.
37. Handmade Jewelry Business
Handmade jewelry is a popular niche in the e-commerce world, especially on platforms like Etsy and Shopify. If you have a passion for crafting, you can create unique pieces using materials like gemstones, metals, beads, or resin. The key to success in this business is offering customizable options, such as engraved or birthstone jewelry. Social media platforms like Instagram and Pinterest can be powerful tools for promoting your designs and connecting with potential customers. Additionally, participating in craft fairs or pop-up markets can help increase brand visibility.
38. Photography & Videography
With the increasing demand for high-quality visual content, a photography or videography business can be a profitable venture. Specializing in niches such as weddings, real estate, product photography, or personal branding can help you stand out in the market. Offering editing services alongside photography packages can also increase revenue. By leveraging social media and creating a strong portfolio, you can attract clients looking for professional visual storytelling. Additionally, selling stock photos and videos on platforms like Shutterstock or Adobe Stock can provide passive income.
39. Custom Artwork & Prints
If you are an artist or illustrator, selling custom artwork and prints can be a fulfilling and profitable business. You can create digital or physical paintings, illustrations, or graphic prints tailored to customer preferences. Selling through an online store, Etsy, or print-on-demand services like Printful can help you reach a global audience. Commissioned work, personalized portraits, and themed artwork collections can increase your earnings. Utilizing social media to showcase your creative process and engage with your audience can help build a loyal customer base.
40. Voiceover & Podcasting Services
The rise of podcasts, audiobooks, and video content has increased demand for professional voiceover services. If you have a clear and engaging voice, you can offer voiceover services for advertisements, narration, e-learning courses, and more. Platforms like Fiverr, Voices.com, and ACX allow voice actors to find clients easily. Similarly, starting your own podcast on a niche topic can be another way to monetize your voice. Podcasting revenue can come from sponsorships, memberships, and affiliate marketing. With a relatively low investment in a quality microphone and audio editing software, this can be a profitable home-based business.
Food & Beverage Businesses
41. Coffee Cart or Mobile Café
A coffee cart or mobile café is a great way to bring high-quality, specialty coffee to busy locations. With the rising demand for gourmet coffee, mobile cafes offer an affordable entry point into the coffee business without the overhead costs of a traditional coffee shop. You can set up your cart at farmers’ markets, office buildings, events, and high-foot-traffic areas. Expanding the menu to include pastries, tea, and seasonal drinks can attract more customers and boost revenue.
42. Artisan Bakery or Home-Based Baking
If you have a passion for baking, starting an artisan bakery or home-based baking business can be a lucrative venture. You can specialize in custom cakes, cupcakes, cookies, and pastries for special occasions like weddings, birthdays, and corporate events. Selling at local markets, online, or through social media can help you gain visibility. Offering gluten-free, keto, or vegan options can also help attract health-conscious customers.
43. Specialty Catering Business
A specialty catering business focuses on niche markets such as plant-based catering, gourmet meal prep, or themed dining experiences. Whether serving corporate clients, weddings, or private parties, high-quality food and personalized menus can set you apart. You can operate as a home-based caterer initially and scale by expanding into a commercial kitchen. Building a strong reputation through word-of-mouth and social media can lead to repeat business and referrals.
44. Food Truck Business
Food trucks offer a flexible and lower-cost alternative to traditional restaurants, allowing you to bring unique and delicious food to different locations. The key to success in the food truck industry is having a unique and in-demand menu, whether it’s gourmet burgers, tacos, or fusion cuisine. You can participate in food festivals, corporate events, and high-traffic areas to attract a diverse customer base. Leveraging social media and location-tracking apps can help build a loyal following.
45. Subscription Snack Box Service
A subscription snack box service provides curated selections of snacks delivered to customers regularly. This could include healthy snacks, international treats, or specialty items like keto or vegan-friendly snacks. Subscription models ensure recurring revenue and customer retention. Partnering with emerging snack brands and offering customizable snack boxes can help differentiate your business. Marketing through influencer collaborations and social media ads can expand your reach.
Education & Coaching Businesses
46. Language Tutoring
With globalization and the rise of remote work, learning a second or third language is more valuable than ever. As a language tutor, you can offer one-on-one or group lessons for languages like English, Spanish, Mandarin, or French. Teaching online through platforms like Zoom or using tutoring sites like iTalki can help you reach students worldwide. Specializing in test preparation (TOEFL, IELTS, DELE) or business language courses can allow you to charge premium rates.
47. Parenting or Sleep Coaching
Many parents, especially first-time parents, struggle with establishing sleep routines for their newborns. As a parenting or sleep coach, you can help families implement effective sleep strategies, provide support for new parents, and improve children’s sleep habits. Services can be offered through virtual consultations, in-home visits, or online courses. Having a background in childcare, psychology, or pediatric sleep studies can enhance credibility and attract more clients.
48. Career & Resume Coaching
Job seekers need expert guidance to improve their resumes, ace interviews, and navigate career transitions. If you have experience in HR, recruiting, or career counseling, you can help professionals craft standout resumes, optimize LinkedIn profiles, and develop networking strategies. You can offer one-on-one coaching, group workshops, or create digital products like resume templates and job search strategy guides.
49. Public Speaking Coaching
Public speaking is a crucial skill for business leaders, entrepreneurs, and professionals. If you have experience in public speaking or presentation coaching, you can help clients overcome stage fright, develop strong communication skills, and deliver impactful speeches. Services can include one-on-one coaching, online courses, and corporate training programs. Leveraging video content on platforms like YouTube or TikTok can also attract clients.
50. College Admissions Consulting
The college admissions process is becoming increasingly competitive, and students need expert guidance to craft compelling applications, write standout essays, and prepare for interviews. As a college admissions consultant, you can work with high school students and parents to help them navigate the application process and improve their chances of getting into top schools. Specializing in scholarships and financial aid consulting can further increase the value of your services.
Frequently Asked Questions (FAQs)
What is the best small business to start in 2025?
The best small business depends on your skills, interests, and budget. However, some of the most profitable and trending businesses include AI chatbot consulting, e-commerce stores, social media management, and home-based services like cleaning or pet grooming. Industries such as health, wellness, and sustainability are also seeing significant growth.
How much money do I need to start a small business?
Startup costs vary depending on the type of business. Online businesses like dropshipping or affiliate marketing can be started with minimal investment, often under $500. Service-based businesses may require investment in equipment, licenses, or certifications. If you need a physical location, your costs will be higher due to rent, inventory, and staffing.
What are the most profitable small businesses?
Highly profitable small businesses often have low overhead costs and high demand. Some of the most profitable small businesses include:
- Digital marketing agencies
- Subscription-based services
- Online coaching or consulting
- Mobile services like car detailing or home cleaning
- Niche e-commerce stores
Do I need a business license to start a small business?
In most cases, yes. The requirements vary by location and industry. Some online businesses may only require a tax ID, while others—such as catering, financial consulting, or home services—may need specific licenses and permits. It’s best to check with your local government or a small business association.
How can I market my new business?
Marketing is key to attracting customers. Effective strategies include:
- Social media marketing (Instagram, Facebook, TikTok, LinkedIn)
- Search engine optimization (SEO) for your website or blog
- Email marketing campaigns
- Networking and partnerships
- Paid advertising (Google Ads, social media ads) A combination of digital and offline marketing methods will maximize your reach.
What online businesses are easiest to start?
Some of the easiest online businesses to start include:
- Dropshipping (selling products without holding inventory)
- Print-on-demand (custom apparel and accessories)
- Affiliate marketing (earning commissions from referrals)
- Blogging and content creation
- Freelance services (graphic design, writing, programming) These businesses require low upfront investment and can be started from home.
How can I fund my small business?
Funding options include:
- Personal savings
- Small business loans
- Crowdfunding platforms
- Investors or venture capital
- Grants and government funding (for eligible businesses) Many entrepreneurs start with personal funds and reinvest their earnings as the business grows.
Can I start a business with no experience?
Yes! Many successful entrepreneurs started with little or no experience. The key is to choose a business that aligns with your strengths, invest time in learning, and seek mentorship or online courses. Start small, gain experience, and scale over time.
Final Thoughts
Starting a small business in 2025 offers numerous opportunities for entrepreneurs across various industries. Whether you choose to launch an online business, a service-based venture, or a local business, success depends on thorough planning, market research, and consistent effort.
By leveraging digital marketing, social media, and networking, you can build a strong brand and attract your ideal clients. Choose a business idea that aligns with your passions, skills, and financial goals, and take the first step toward creating a profitable and fulfilling venture.
Ready to launch your business in 2025? Let us know which idea resonates with you the most! 🚀